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Source: Smollan |

From Sustainability to Personalisation – Mid-year Retail Trends 2024

This year, consumers are carefully prioritising resources – with many people worldwide now looking for more deals and discounts to carefully balance their household budgets

Reaching any midpoint, whether it’s to catch one’s breath on a ultra-marathon to gear up for the next stretch, or a project team reflecting on their progress and making necessary modifications – it’s all about positioning for success. So too a mid-year retail check-in offers valuable insights into some of…

Smollan
Source: Smollan |

Retail Tech | What to Expect in 2024

With technology constantly on the move, the retail industry has no choice but to adapt to keep pace and up to speed with the broader changing face of consumer expectations

Once upon a time (literally like last week!) a shopper popped in for a quick pre-holiday shop. Welcomed by a Bot that offered personalised suggestions based on previous purchases – a hassle free push to make their experience “more than”. Drawn into the clothing section, smart mirrors gave them the…

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    • Shaping Retails Future - Trends Recap 2023 (By Mike Smollan)
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Source: Smollan |

Shaping Retails Future - Trends Recap 2023 (By Mike Smollan)

Leading retailers and brands will have to have disciplined, measured, and innovative programs that allow for business strategies that sense, vet and experiment to reimagine and transform themselves

By Mike Smollan, Chief Growth and Innovation Officer, Smollan (https://Smollan.com). As per the Edge Global Insights Report 2023 - overall, the retail industry this year has navigated the lingering effects of the pandemic, embraced digital transformation, addressed sustainability concerns, and tackled supply chain challenges. Coupled with the disentanglement of major market…

Smollan
Source: Smollan |

Tips to unwrapping retail success this festive season

Mike Smollan Chief Growth Officer at Smollan, family business and global retail specialist, rates memories high on the agenda, checking out what this season means for retailers when crafting both online and offline shopping experiences

Flashback to 1990 with Google recently creating a modern version of the ‘Home Alone’ hit movie, where this time adult Kevin defeats his enemies from breaking and entering, with the help of Google Assistant-enabled devices. The ad appeals to viewer emotions by generating a feeling of nostalgia and memories, the…

Smollan
Source: Smollan |

Quenching a Thirst - Beverages in Africa

Smollan representing some of the world’s most loved FMCG and commerce brands dips into the types of distribution channels for beverages in Africa

Africa has a vibrant beverage culture that is evolving at pace. On the one hand, offering a wider selection of drinks that cater to new shopping behaviours, and on the other opening up exciting opportunities for local producers, entrepreneurs, and multinational beverage companies looking to tap into this diverse marketplace.…

Smollan
Source: Smollan |

Checking in, to Checkout: Five Black Friday Tips

Tapping into all available data from previous Black Friday sales to see what worked and what didn’t, is key

Black Friday is quite possibly the most drama-filled time of the year, in-store that is. There was the woman who used her pants as a shopping trolley, and the individual who called the police over a sold-out TV #sorrywhat? It’s a bit like a weird movie in an intoxicating chaotic,…

Smollan
Source: Smollan |

Pyramid Analytics and Smollan forge international partnership

Global retail specialist Smollan and next-gen analytics software provider Pyramid Analytics collaborate to empower businesses with enhanced data-driven solutions

Global retail specialists Smollan (https://Smollan.com/) have formalised an international reseller and implementation partnership agreement with next-generation decision and business intelligence (BI) software provider Pyramid Analytics. The agreement will see Smollan, via its data and technology business, DataOrbis, expanding its current service offering to include the ability to both sell Pyramid…

Smollan
Source: Smollan |

Adapting to Thrive: Small-Scale East African Retailers

Smollan representing some of the world’s most loved FMCG and commerce brands, gives a glimpse into the dynamics of this growing sector and the challenges and opportunities that arise

Millions of small, independent shops in East Africa will need to look at diversifying, digitizing, and even partnering for growth in response to a challenging and rapidly evolving landscape. These cornerstones of neighbourhoods undeniably form an integral part of a countries socioeconomic system. Smollan representing some of the world’s most…

Smollan
Source: Smollan |

DRINKING IT ALL IN: Beverage Trends in Africa

Multiple factors shape the evolving beverage consumption patterns in Africa

African beverage trends are driven by innovation and culture. From the cherished rituals of traditional tea and coffee to the emerging popularity of carbonated soft drinks and fruit juices. Africa's beverage market is evolving rapidly, reflecting changing consumer preferences and the impact of various socio-economic factors. Smollan representing some of…

Smollan
Source: Smollan |

The Awakening: Activations in Africa (By Warren Brett)

Activations are the key that unlocks the connection between brands and consumers as they drive to incite trial and drive conversion, selling benefits over features and affecting behavioural changes

By Warren Brett - Cluster Executive, SEA Region, Smollan Tanzania (https://Smollan.com) The digital era is on us with the pandemic sealing the deal as tech and ecommerce stepped up and on parade. Tantalising us with seamless, effortless shopping, even at 3am when sleep just won’t play the game - essentially reprogramming our…

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