Source: World Tourism Organization (UNWTO) |

United Nations World Tourism Organization (UNWTO) Communication, Media and Tourism Training in Africa Workshop, Victoria Falls, Zimbabwe

The three-day event focused on the opportunities for placing tourism in the mainstream conversation as well as the ongoing challenges facing communities, destinations and Africa as a region

The first UNWTO Communication, Media and Tourism Training in Africa Workshop organized in collaboration with the Ministry of Tourism and Hospitality Industry of Zimbabwe and the Zimbabwe Tourism Authority (ZTA) was in the majestic Victoria Falls, from 13 to 15 November 2023 bringing together tourism professionals, journalists, media and communication…

Source: World Tourism Organization (UNWTO) |

United Nations (UN) Tourism Celebrates High-Level Support after Productive FITUR 2024

UN Tourism has celebrated the first major tourism event of 2024, FITUR travel trade fair in Madrid, advancing its priorities for the sector for the year ahead

Ahead of FITUR, UN Tourism – the new name for the World Tourism Organization (UNWTO) released its latest data. The first World Tourism Barometer of the year highlighted the sector's recovery, with international arrivals back to 88% of pre-pandemic levels at the end of 2023. With full recovery expected in 2024, UN…

Source: World Tourism Organization (UNWTO) |

United Nations World Tourism Organisation (UNWTO) Workshop Puts Focus on Modern, Dynamic Tourism Communications for Africa

Reflecting UNWTO’s collaborative approach to communications, the workshop prioritised active learning among both participants and trainers

UNWTO brought together top tourism and travel practitioners of 20 countries from across Africa to explore ways to deliver more effective tourism communications and showcase the sector’s role as a pillar of development. The first Communications, Media and Tourism Training Workshop in Africa (Victoria Falls, Zimbabwe, 13-15 November) recognized the heightened relevance…

Source: World Tourism Organization (UNWTO) |

The United Nations World Tourism Organization (WTO) Ministers Summit in London: Transforming Tourism Through Education and Youth Empowerment

UNWTO celebrated the biggest Ministers Summit on record as it brought tourism leaders together on the opening day of the World Travel Market in London to focus on education and skills development

Welcoming a record 40 Ministers of Tourism, representing every global region and destinations of all sizes, UNWTO Executive Director Natalia Bayona underscored the vital importance of investing in education. The Summit, hosted at WTM for the 17th time, also featured inputs from key private sector players and from co-organizer the…

Source: World Tourism Organization (UNWTO) |

120th Executive Council Welcome New Members to Begin New Programme of Work

Members also welcomed the new Members of the Council, namely Azerbaijan, Bulgaria, China, Colombia, Czechia, Democratic Republic of Congo, Ghana, Indonesia, Italy, Jamaica, Japan, Republic of Korea, Lithuania, Namibia, Nigeria, Rwanda and Tanzania

At the 119th session of the Council, also held in Samarkand, Members endorsed the Organization's Programme of Work for 2024 and 2025. This sets out its intentions for the two years, with both strategic objectives and programmatic priorities. As UNWTO Secretary-General Zurab Pololikashvili noted: "We know where we are going, we…

Source: World Tourism Organization (UNWTO) |

Tourism leaders place African focus on global challenges

The conference culminated with the presentation of the Mauritius Declaration by the host country and UNWTO

The Conference on Rethinking Africa: Rethinking Tourism for Africa: Addressing global challenges; Promoting investment and partnerships brought expert African perspectives to global challenges, highlighting the need of investments towards a greener tourism sector and access to finance within the sector and the need to further strengthen public-private collaboration at every level. Tourism…

Source: World Tourism Organization (UNWTO) |

Finalists Named in United Nations World Tourism Organization (UNWTO) Moroccan Tourism Startup Competition

The competition focused on identifying solutions to advance the development of the Moroccan tourism

UNWTO has recognized the most influential innovators reshaping tourism in the Kingdom of Morocco. The finalists of the first Moroccan Tourism Startup Competition showcase the power of the sector for driving post-pandemic recovery, protecting cultural and natural heritage and providing opportunities for both rural and urban communities. After being announced…

Source: World Tourism Organization (UNWTO) |

United Nations World Tourism Organization (UNWTO) Members Meet to Rethink Agenda for African Tourism

Tourism leaders from across Africa have met to rethink and realign the sector’s role as a driver of development and opportunity across the region

At the 66th meeting of the UNWTO Regional Commission for Africa, Member States joined representatives from international organizations and the private sector to focus on opportunities around tourism jobs and investments while also recognizing the vital need to address challenges including the climate crisis. Tourism in Africa: Bouncing Back According to…

Source: World Tourism Organization (UNWTO) |

Tourism on Track for Full Recovery as New Data Shows Strong Start to 2023

Africa recovered 75% of its pre-pandemic receipts, the Middle East 70% and the Americas 68%

International tourism is well on its way to returning to pre-pandemic levels, with twice as many people travelling during the first quarter of 2023 than in the same period of 2022. New Data from UNWTO: What We've Learned The second UNWTO World Tourism Barometer of the year shows that the…

Source: World Tourism Organization (UNWTO) |

Tourism’s Potential Outlined at LDCV, United Nations (UN) Conference On Least Development Countries

Tourism has been one of the key factors enabling the graduation of LDCs which are also Small Island Developing States, including Cabo Verde, Samoa, Maldives and most recently Vanuatu

The conference, held in Doha around the theme of “From Potential to Prosperity” came at the pivotal half-way point in the timeline to achieve the Sustainable Development Goals and fully implement the 2030 agenda. With the sector accounting for 7% of total exports, and as much as 10% for non-oil…