PULA

Last year, Zambia faced one of the worst droughts in recent history—yet amidst the challenge, we witnessed a powerful example of resilience in action. We’re proud to have hosted Africa’s largest agricultural insurance payout event, and today, alongside the Zambia Ministry of Agriculture, Madison General Insurance Company Zambia Limited, Professional Insurance Corporation Zambia Limited, ZSIC General Insurance, Savenda General Insurance, Hannover Re, Africa Specialty Risks, Continental Reinsurance, W-Safe Reinsurance Ltd, WAICA Reinsurance Corporation PLC, CICA-RE (Compagnie Commune de Réassurance des Etats membres de la CIMA), and SCR Morocco, we’re ensuring that these funds reach the hands of the farmers who need them most. For farmers, this payout means: 🌱 Capital to reinvest in the next season 💪 Confidence to keep farming in the face of climate uncertainty At Pula, we believe in building systems that deliver when it matters most. Together with our partners, we’re proving that insurance isn’t just protection—it’s power for farmers to plan, grow, and thrive. Mpundu Mutale Joyce Mlewa Violet Lwenje Rebecca Manda Christopher Chomba Silenga Wamunyima Elly Chipeta Violet Kapekela

🌍 ABH Forum Recap- “Addressing Africa’s Most Pressing Challenges through Entrepreneurship” : Pula’s journey from Nairobi to 18 countries across Africa and Asia Last week, our Co-Founder & CEO Thomas Njeru took the stage at the Africa's Business Heroes Summit to share Pula’s story of scale — and the bold vision of reaching 100 million farmers. Thomas unpacked the rollercoaster of building a business where insurance meets innovation, where farmers gain back their dignity through access to finance, and where agricultural resilience is made possible with data and trust. Thank you to the ABH team, our partners, and the incredible entrepreneurs across Africa who keep building, learning, and scaling impact every day. 💪🏽🌱 #ABH2025 #Agritech #InsuranceInnovation #AfricanEntrepreneurs #ClimateResilience #SmallholderFarmers #PulaForFarmers #FromLocalToGlobal

📢 Speech from Rose Goslinga: Scaling Finance for Smallholder Farmers in Africa 🚀 Exciting times ahead! Pula’s Co-Founder and President, Rose Goslinga, will take the stage today at the High-Level Conference on Financing Smallholder Farmers, hosted by the Government of Kenya, the African Development Bank Group, and Panafrican Farmers Organisation in Nairobi. Her session, “Models for Scaling Finance: Input Financing and Insurance,” will dive into how bundling agricultural insurance and input financing can unlock resilience, drive productivity, and ensure financial security for smallholder farmers. With climate shocks and market volatility posing significant risks, innovative financing solutions are critical to securing Africa’s food systems. Join us for this insightful discussion and be part of the movement to transform smallholder financing in Africa. See you in Nairobi! 🌍💪 #Pula #AgriculturalFinance #InsuranceForFarmers #SmallholderResilience #FoodSecurity #AFDB #Kenya #PAFO

🚀 Pula, Safaricom PLC, and the Kenya Ministry of Agriculture and Livestock Development: Unlocking the Next Frontier for Agriculture & Finance in Kenya 🌱📲 Last week, Pula had the privilege of meeting with key visionaries, including Michael Joseph (Founding CEO of Safaricom), Hon. Mutahi Kagwe CS of Agriculture, and the former CS of Telecommunications, to discuss the next big revolution—a collaboration between telecom and agriculture to scale financial resilience for smallholder farmers. M-PESA Africa revolutionized payments, savings, and credit access for millions since its establishment 18 years ago. Now, we explore the possibilities of how we can leverage mobile technology to make agricultural insurance mainstream, ensuring 1 million farmers in Kenya are protected against climate shocks. Whether it is scaling crop & livestock insurance, seamless payouts via mobile wallets, access to credit and input financing or data-driven risk management for farmers. By combining Safaricom’s mobile reach and Pula’s insurance expertise, we can create a game-changing model for agri-finance inclusion. This partnership has the potential to bridge the gap between financial security and productivity, ensuring smallholder farmers thrive despite climate uncertainties.

🌍 ABH Summit 2025: From Local to Global - The Journey of an African Business Across 18 Markets 🌍 Exciting news! Pula’s CEO, Thomas Njeru, will take the stage at the Africa's Business Heroes Summit 2025, sharing Pula’s remarkable journey of scaling from a local startup to an impact-driven enterprise spanning 18 markets. Under the theme “Addressing Africa’s Most Pressing Challenges through Entrepreneurship,” Thomas will share how Pula is reshaping agricultural resilience through insurance, data, and technology, ensuring that smallholder farmers thrive in the face of climate challenges. 📅 Date: March 14, 2025 📍 Event: ABH Summit 2025, Kigali, Rwanda Join us as we explore the power of African innovation, strategic partnerships, and global expansion in transforming agriculture and financial inclusion! #ABHSummit2025 #Entrepreneurship #AgricultureInnovation #Resilience #AfricanBusiness #PulaImpact

🚀 EUDR Compliance Starts Now: Is Your Data Ready? 🌍✅ The EU Deforestation Regulation (EUDR) will take effect in January 1st, 2026, making verified farm data essential for exporters to maintain market access. How can you ensure that your data meets EUDR’s stringent standards and protects your export value? ✔️ Choose a partner with third-party verified data At Pula, we are proud to share that our polygon data has been verified by Meridia with a 99.5% acceptance rate—empowering exporters to seamlessly comply with EUDR requirements 📍 Uganda Success Story: Pula’s project in Uganda has helped local exporters secure $1 billion worth of coffee exports by ensuring compliance with EUDR 🚀 Why Choose Pula? 🔹 Data credibility at scale—trusted by exporters and regulators 🔹 Third-party validation—ensuring transparency & compliance 🔹 Seamless integration—enabling smooth EU portal submissions Thanks to all our partners who worked on this project together  Meridia Thomas Vaassen MAAIF Uganda aBi - Agricultural Business Initiative Michael Mwesigwa Moses Nyabila Richard Mwesigwa Cafe Africa Uganda Sucafina Kyagalanyi Coffee Ltd  Louis Dreyfus Company The Edge Trading Limited  Embassy of Denmark in Uganda Rubanga Coffee Cooperative Uganda Coffee  European Union 📢 Want to learn more about EUDR and how we can help? Schedule a call and connect with our country managers | Africa - Uganda IVAN MUGEERE - Benin, Ivory Coast, Mali Pierre SAGARA - Botswana, South Africa Dr. Ruth B. Ncube - Ethiopia Dagmawi Haileyesus Assefa - Kenya Erastus Maingi - Malawi Elijah Helmes Nthara - MBA, MCIM,MIAC. - Mozambique Elisa (Danyella) Manhique (MBA, MDA) - Zambia Mpundu Mutale - Nigeria Dr. Michael Enahoro Ajibola Samson Oluwasegun | Asia - Pakistan WIDAD DURRANI

Hi🌱 Benin Launches Landmark Agricultural Insuranc: insuring 100,000 smallholder farmers by the end of 2025 🇧🇯🚀 Exciting news from Benin! Pula, in partnership with the Government of Benin, FNDA, Swiss Agency for Development and Cooperation, LuxDev, and NSIA INSURANCE LIMITED, has officially launched a groundbreaking agricultural insurance initiative aimed at insuring 100,000 smallholder farmers by the end of 2025. The government of Benin also invested in the Crop Insurance with the support from the technical and financial partners. This milestone marks a critical step in protecting farmers from climate risks while unlocking access to finance and boosting productivity. With agriculture employing over 70% of Benin’s population and contributing 30% of GDP, climate shocks—such as droughts and floods—have long posed a threat to food security and farmer livelihoods. To address these risks, this new initiative subsidizes 80% of insurance premiums, ensuring financial protection for rice, cotton, and livestock farmers. 💡 Why this matters:
 ✅ First payouts already underway – 11,000 rice farmers received insurance coverage in 2024, demonstrating the program's real impact ✅ Financial security for farmers – With climate insurance, farmers can access credit, invest in modern practices, and grow their businesses ✅ Public-private partnerships at work – This initiative showcases how collaboration can drive resilience in agriculture and reduce the need for emergency donor funding Thanks all our partners and team members Catherine LIZIARD Pierre SAGARA African Risk Capacity Ltd. NSIA Assurances Bénin Zeynab. K CISSE Donald SINGUE TANKO Calixte MIDJANGNINOU African Development Bank Group ADA asbl Alfred KPEMAVO

📢 Strengthening Climate Resilience and enhancing access to finance for Smallholder Farmers in Mali 🚀 Through AGRA grant and collaboration, we are developing climate resilience solutions for smallholder farmers, leveraging satellite data, historical insights, and farm-level inputs to provide bundled insurance solutions. The goal? To unlock access to finance, enhance farming productivity, create jobs for smallholder farmers in Sikasso and Koulikoro regions in Mali Pula catalyzed the initial AGRA partnership of $256,000 to unlock additional insurance premiums of $425,663 from BlueOrchard Finance Ltd and insure 115,000 smallholder farmers. This initiative would not be possible without the collaboration of AGRA, BlueOrchard Investment, the Ministry of Agriculture Mali, Ecotech, Nyesigiso, MEREF, AFG Assurances Mali, and ILO, Commissariat à la Sécurité Alimentaire, Projet Inclusif, Office du Moyen Bani, CMDT Inclusive Guarantee Mali Hedwig Siewertsen,Ibrahim KOARA Bocar Ahamadou Jonathan Said Hamadi Boga Dr. Agnes Kalibata Regina Aku Richardson Together, we are transforming the future of smallholder farmers through data-driven, scalable solutions. 💬 Let’s Talk! If you're interested in collaborating with us to drive sustainable agricultural financing in Africa, let’s connect! Jacob Acevedo García Fiona Hoffman-Harland Pierre SAGARA John Paul Buleti

📢 We're Hiring! Join Pula as a Senior Project Execution Manager and work on impactful, multi-stakeholder projects that expand access to agricultural insurance for millions of farmers globally. In this role, you will: ✅ Lead and execute high-impact, grant-funded projects ✅ Manage stakeholder relationships across public, private, and nonprofit sectors ✅ Oversee financial and project reporting to ensure excellence ✅ Drive strategy alignment to scale Pula’s mission We’re looking for a strategic leader with 7-10 years of experience in project execution within social enterprises, NGOs, or international organisations. If you thrive in a fast-paced, high-impact environment, we’d love to hear from you! 🚀 Apply to the position https://lnkd.in/g_3R5hWs hashtag #Recruitment #SWO #USAID #Pula

We are honored to work with aBi - Agricultural Business Initiative to host the Embassy of Denmark in Uganda for a field visit to share Pula’s experience on how we safeguarded Uganda’s $1 bn + exports by enabling the first successful shipment of EUDR-compliant coffee to Europe 🚀 Pula is proud to be working with all coffee exporters and cooperatives in Uganda to navigate regulatory requirements, ensuring that Uganda’s coffee remains competitive in the global market:
 ✅ Ensure full traceability through geo-mapping of coffee farms
 ✅ Support sustainability audits to meet EUDR standards 
✅ Implement risk mitigation strategies for smallholder farmers 
✅ Leverage data-driven insights to enhance productivity and market access As Uganda continues to position itself as a leading coffee exporter, Pula is dedicated to supporting more farmers and exporters in achieving EUDR compliance, improving climate resilience, and increasing market access. Thanks to all our partners who made this happen! MAAIF Uganda aBi - Agricultural Business Initiative Michael Mwesigwa Moses Nyabila Richard Mwesigwa Cafe Africa Uganda Sucafina Kyagalanyi Coffee Ltd Louis Dreyfus Company The Edge Trading Limited Rubanga Coffee Cooperative Uganda Coffee Ole Dahl Rasmussen Embassy of Denmark in Uganda European Union 📢 Want to learn more about EUDR and how we can help? Schedule a call and connect with our country managers | Africa - Uganda IVAN MUGEERE - Benin, Ivory Coast, Mali, Senegal Pierre SAGARA - Botswana, South Africa, Zimbabwe Dr. Ruth B. Ncube - Ethiopia Dagmawi Haileyesus Assefa - Kenya Erastus Maingi - Malawi Elijah Helmes Nthara - MBA, MCIM,MIAC. - Mozambique Elisa Manhique, - Namibia, Zambia Mpundu Mutale - Nigeria Dr. Michael Enahoro Ajibola Samson Oluwasegun | Asia - Bangladesh Shakir Bayezid - Pakistan WIDAD DURRANI - Pakistan, other countries in Asia Elise Lee #EUDR #CoffeeExports #SustainableAgriculture #Pula #ClimateResilience #UgandaCoffee